Ilaria del Beato, CEO at Frasers Property UK, said:
“The Rowe is a landmark site for Frasers Property UK, and we strived to create a building that echoes and respects the history of the area, both in terms of community and art with The Rowe sitting opposite Whitechapel Gallery.
“The Rowe rethinks communal spaces to encourage and support social interaction and greater wellbeing. As businesses embed agile working practices and seek to leverage the benefits of our cities and offices, we, as developers, need to be doing all we can to support them. That’s why we aim to develop high-quality office space while also creating a sense of place.”
Yinka Ilori MBE, said: "The Rowe has been an incredibly special project for me. As the former home of London Metropolitan University's School of Art, Architecture, and Design, it is where I began my journey as a designer and where I have so many fond memories. I feel a deep connection with Whitechapel and Brick Lane and have seen the area transform. To be invited to create an artwork that is a part of the next iteration of the building, and which reflects East London's rich history and diverse cultures, has been an honour."
Paul Cocksedge, co-founder of Paul Cocksedge Studio, said: “Whitechapel’s garment and textile history dates back hundreds of years, and our installation at The Rowe pays homage to this – creating a fluid, rhythmic piece that invites visitors to sit, rest, and contemplate. The piece balances weight and structure with a visual lightness, utilising a hybrid mix of structural and decorative fabric, developed specifically for this artwork, and harking back to the area’s connections with textiles.”
Zoë Allen, art consultant and founder of Artistic Statements, said: “It’s so encouraging to see a developer embrace art, creating a truly impressive building like The Rowe that respects the local culture and history. Yinka and Paul are remarkable creative talents, and the intelligence, playfulness, and thought-provoking nature of their installations is testament to this.”